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about us

This is where fashion and culture converge.
Where businesses are empowered, visions are realized and lasting connections are made. This is PROJECT by Informa.

how it started

PROJECT launched in the early 2000s with a mission rooted in relevance and connection. We've evolved from large-scale physical events into the go-to destination for domestic and international buyers to discover brands, gain inspiration, and connect with fashion insiders. 

By combining community, media, experiences, and education, PROJECT generates global awareness, propels trends, and drives commerce across the contemporary market—from premium denim houses to multinational brands and digitally native startups.

where it is now

PROJECT is the industry's leading marketplace and insights leader for contemporary menswear. We showcase what's new, now, and next in men's and gender-fluid apparel, footwear, and accessories.

Our agile approach keeps us at the forefront of cultural trends, allowing us to serve the evolving needs of the contemporary market while building meaningful relationships within the global fashion community.

what we offer

It's time to make the connection. PROJECT is where we actualize and optimize your business and offerings.

We think globally while keeping community at our core. Centered around our hero event in Las Vegas, our comprehensive offerings include:

  • Lead Generation & Order Writing - Connect with qualified buyers and drive sales
  • Retail Support - Resources and partnerships to optimize your retail presence
  • Original Content & Marketing - Sophisticated marketing promotion and industry-leading content
  • Industry Education - Focus on supply chain innovation, marketing solutions, ethical practices, and sustainability

At PROJECT, your success is our priority. By delivering essential resources and fostering collaboration and community, we inform the fashion industry and its future while scaling your business through meaningful connections.

You expressly assume all risks associated with, resulting from or arising in connection with your participation in and/or attendance at the Event.  Informa does not make any warranty as to the Event in general, including, without limitation, in relation to: (a) the benefit or outcome of any sale, interaction or transaction you may have with any exhibitor, sponsor or attendee or (b) the benefit or outcome (commercial or otherwise) that you may achieve as a result of attending the Event. Informa and all entities within the Informa Group (as well as any employees or other representatives of the same) exclude all liability for any loss, injury or damage whatsoever that you may suffer in connection with or arising from the Event whether direct, indirect, consequential, special, incidental or punitive loss, injury or damage (including, without limitation, injury or disease to persons, property damage, theft, loss of profits, loss of business, loss of opportunity, loss of goodwill, loss or corruption of data or any other type of economic loss, injury or damage) or otherwise.  For the avoidance of doubt, Informa shall not incur any liability whatsoever for any products displayed or sold by any exhibitor or sponsor at the Event.