Movement-driven Consumers 

As consumers continue to value travel and adventure, brands adapt with sport-driven styles. Alexandra Jimenez of Psycho Bunny shares, “For Spring ‘24, we are blending sporty aesthetics with contemporary, everyday style. We're tapping into the growing demand for versatile, functional, and fashion-forward clothing that seamlessly transitions from outdoor adventures to urban settings.” As you’ll see at the event, this is achieved by incorporating “performance fabrics, technical details, and modern silhouettes.” Accessories brands are adapting to travel-centric consumers as well; GOT BAG will be releasing their first-ever carry-on luggage made of 100% recycled materials this season. 

Spreading Sustainability 

For men’s and women’s apparel brand Outerknown, PROJECT Las Vegas is an opportunity to not only educate retailers but to also inspire other brands. “We’re really excited to showcase our sustainability model, to educate our customers about the importance of this model, and to hopefully bring other brands into our supply chain,” shares Tommy Monette the brand’s Director of Wholesale.  

He elaborates on some of the brand’s efforts towards sustainability, “Our goal is to be entirely circular by 2030, and to not put anything virgin into the marketplace. Our fabrics are all recycled, certified organic, or regenerative organic. We also focus on the people part of this – using only Fair Labor certified factories around the world.” Backpack brand GOT BAG also innovates in the sustainable material space utilizing recycled plastics collected through its own ocean clean-up program in Indonesia. Matthias Paisdzior, President of GOT BAG shares, “We really try to demonstrate that real sustainability can look and feel amazing without compromising on style …[First] people are wowed by the beauty of our products, then the sustainable story behind them is brought in as a benefit to the line.”